Public Relations

You will need to read all PPT presentations and some of the handouts you let in received after mid-semester break, starting with the PPT presentation for lecture 9. equal out below for a list of relevant handouts. lets see how much you remember. _________________________________ 1.What argon the various models of public dealings campaigns? Their differences and/or similarities? 2.Events, campaigns and programs suck in different planning requirements. why? 3.How does unity tailor PR campaigns to key publics? Why is this master(prenominal) to the success of the campaign(s)? 4.The Third atomic number 18na and fundraising: a.What are NGOs? What do we accredit round them? b.What is the connection among corporate citizenship and the Third area? 5.Trusts and foundations: a.What are their characteristics? b.Why so many difference categories of trusts and foundations? c.What is the difference between risk management and legal compli ance? 6.Direct turn on and letterbox drops: a.Why are they effective fundraising sources? b.The design/look of these materials is truly important. How does star achieve the right look? 7.What is the standard the safeguards doorknock appeals as face to face fundraising activities? 8.

Fund development is all about giver relations. materialise out more about tangle withor constituency, the quaternity rudimentary personalities that reside in a prospective/ occurrent donors mind and the donor pyramid. But dont stymie the Pareto principle! Handout Readings A some test questions are based on mat erial cover in the handouts you contrive re! ceived during the semester. Ensure you read the by-line handouts care encompassingy. I am listing them in the same order as you would have received them: -Johnston & Zawawi (2000), Public Relations: scheme and Practice, Allen & Unwin, The Third Sector and Funding Sources (front page: Meltdown: raw(a) soft world order). invent attention to citizenship section. -ACFID Code (Australian Council for...If you regard to get a full essay, order it on our website: OrderCustomPaper.com

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